Don't focus on a diet that has an expiration date. Focus on a lifestyle that will last forever.
What is the role of nutrition in the coaching process?
Thanks to the availability of cheap, convenient fast foods combined with hectic lifestyles, eating healthy can be a challenge. It doesn't help that the public is routinely bombarded with conflicting and flawed messages about what we should and shouldn't eat. And even if all the so-called experts agreed on what it means to eat healthy, many individuals lack the basic skills, resources, or motivation to make eating a wholesome, balanced diet the priority it should be.
Yet, despite what most people think, poor eating habits aren't simply the result of insufficient will-power or a lack of motivation. There are many barriers to eating healthy, some real and some perceived, but all legitimate if they ultimately prevent individuals from making better choices on a consistent basis.
Nutrition coaching is an integral part of the health and wellness coaching process. It is not Weight Watchers or Jenny Craig. Shaun isn't in the business of prescribing diets, though she provides guidance about basic healthy eating principles to the extent it serves the client. She is in the business of helping clients make positive changes to their eating habits through education and planning. The coaching process provides clients the support, structure, guidance and accountability they need to make the lasting and sustainable changes necessary to reach their full health potential.
"Let food be thy medicine and medicine be thy food." - Hippocrates